Creative vision + Strategic thinking for design that delivers meaningful impact.

Lucini Creative

Founder and Creative Lead

May 2026 to present

Independent creative studio specializing in brand identity, concept development, and design systems.
I bring years of creative experience to deliver clear, contemporary visual storytelling across digital
and print.

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John Hancock

AVP, Head of Creative

March 2026 – May 2026

• Concept creative ideas for integrated brand campaigns, social initiatives, live videos and
animations

• Manage design and video staff, providing creative direction and conducting annual performance reviews

• Work closely with Global creative team to ensure brand consistency across all deliverables

• Acted as creative lead on the first, high visibility “Longer. Healthier. Better.” symposium, naming and branding the event within aggressive timeframe
Director, Head of Creative, July 2021 – February 2026
Senior Art Director, July 2017 – June 2021

Design Consultant, March 2015 – June 2017

 

PrecisionEffect (formerly Lehman Millet)

Senior Art Director

April 2014 – March 2015

• Executed creative ideas for various projects including: iPad apps, direct marketing (print and online), events, identity packages, pharma representative tools and motivational programs

• Partnered with account teams to develop strategic marketing plans into visual concepts

• Responsible for keeping the creative on target while offering fresh perspectives and solutions

Clients: EMD Serono, Corcept Therapeutics, Infiniti Pharmaceuticals

 

MclK Healthcare

Associate Creative Director

May 2012 – April 2014

• Served as a liaison between junior staff and Executive Creative Director. Supervised art direction and managed design staff, provided annual performance reviews and created individual goals

• Lead art director on product launch

• Collaborated with account services department and with the client’s brand teams in Europe and the US on all areas of creative expression for the brand

• Attended regulatory review meetings to support client and provide alternative solutions

Clients: UCB, Inc, Colorcon, Upsher-Smith Group

Art Supervisor, January 2012 – April 2012

Senior Art Director, March 2010 – December 2011

 

Holland-Mark (formerly tpgcreative)

Creative/Account Manager

March 2006 – September 2008

• Managed design, production, pre-press, printing and mailing/distribution of assigned projects

• Communicated directly with clients, established project deliverables/budget, wrote creative briefs

• Managed design staff

Clients: Fidelity Investments, Grill 23, IHRSA, Jewish Family & Children’s Service